Articles → Sales
Articles written about sales processes and skills.
Are you solving customer problems? Does your sales approach match your customer's thinking style?
Can your sales people assist your customers to buy? Or are they pushing a sales process?
The customer's buying process has changed with the internet. Have your sales processes?
Are your rewards programs appropriately rewarding your sales people?
Do your sales people have what it takes for sales success?
The concept is simple but its application is tricky. Can your sales people sell benefits, not features?